Using Sales Assembly to Develop Non-Salespeople
The Initial Need
We are a company that does not hire traditional sales people onto the revenue team – many of our sellers are former teachers, for example. So, we were looking for actual nuts and bolts sales training to provide the basic tactics and knowledge for our sellers, to augment the resources we provided them on product-specific training.
How Sales Assembly is Being Used
Because of the ICP (school districts) we target, we hire a lot of educators. They bring wonderful experiences and perspectives, but we have to teach the basics of selling. Sales Assembly helps us break down the fundamental skills of software sales. From prospecting, qualification/discovery, value creation and pipeline management, we get the full benefit from beginning to end with Sales Assembly.
Just understanding the sales language can sometimes be tough. To that end, we have leveraged Sales Assembly heavily within our Sales and Customer Success Organization. Our teams also enjoy the way in which they can access learning opportunities, in both live and asynchronous options.
Overall Sentiment
Our usage/engagement is really high which we find is a great indicator of our implementation. We view the Sales Assembly team as an extension of our Sales Enablement team.
We’ve also had several sessions with members of the Sales Assembly leadership team where we were contemplating either changing a system or process. They have always been available and have never said “no”. It’s another great way in which we can extract value from the relationship. There is a wealth of knowledge built into the Sales Assembly team.
