Using Sales Assembly Without an In-House Enablement Team
The Initial Need
In a fast-paced company such as ours (AI software), it’s important to not let skills development, coaching and training slip through the cracks just because we are busy. I have used Sales Assembly successfully at a previous organization and wanted to bring them in here as a strategic growth and development partner, especially since we did not have an enablement function in house, and thus, lacked time and resources internally.
How Sales Assembly is Being Used
We’re big users of the monthly peer groups, which allow our employees in various GTM roles to meet with their peers on a consistent basis to collaborate, share what’s working, work through challenges, etc. Of course, courses for skills development, and certifications to help our employees become better, more refined experts/specialists in their craft are huge, because we don’t have any other training resources outside of product training.
The live programs have been so impactful, in fact, that we’ve actually begun building them into employee career-path roadmaps, and development plans. Sales Assembly is completely woven into the fabric of how we operate now.
Overall Sentiment
Our AEs share what they learned within their monthly peer groups by posting to Slack internally or by sharing during Team Standups to help their peers. Our team has leveraged new ideas learned from the various Sales Assembly resources to improve their performance within their individual roles.
Recently when it was time to make a renewal decision, I asked my team their thoughts, and hands down, the answer was “Yes, we need and want Sales Assembly next year!”
