Traditional negotiation theory tells us to fight and WIN the final negotiation battle with the buyer. But, do we really want to start customer relationships with either side feeling they got the losing end of the stick? There’s a better way!
Join Sales Assembly and Spencer Wixom, Chief Customer Officer at Challenger, as we explore the strategy and behavioral tactics needed to navigate and not “lose” late-stage sales negotiations. You will learn how to:
Build negotiation strategies
Give up less
Set all sides up for more valuable, long-term customer relationships.
ADDITIONAL INFO TO KNOW
This program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account, please email [email protected]
All attendees of this program are eligible for one Continuing Education credit towards their Sales Assembly certification (applies to all certifications). There is no logging by you that needs to be done in order for this program to be applied, but if you have any questions about your current CE status, please email [email protected]